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CMSPI – IAC State of the Industry Report
CMSPI – IAC State of the Industry Report
Section 2.1.1 – Card Issuing Market Shares in the Americas The Figure below breaks down issuing market shares in multiple geographies across the Americas, showing some clear differentiation between countries. Brazil and Chile, for example, have highly concentrated issuer markets. In Brazil, two banks – Banco Itau and Banco Bradesco – cover 50% of the card issuing market. In Chile, three banks – Banco del Estado, Banco Santander and Banco de Credito e Inversiones – have a combined 53% market share. By contrast, although U.S. credit card issuing is concentrated, with the largest 10 credit card issuers holding over 80% of the market, debit card issuing is much more fragmented. Federal Reserve data suggests 39% of U.S. debit card transactions took place with banks with less than $10 billion of assets in 2021, typically small regional banks and credit unions. 50 The Mexican issuing market is also fragmented, with BBVA the only issuer with more than a 10% market share. Canada sits somewhat in the middle: the share of the largest two issuers (Royal Bank of Canada and TD Bank) is high at nearly 40%, but does not match the levels seen in Brazil and Chile.
$0.00 $20.00 $40.00 $60.00 $80.00 $100.00 $120.00 $140.00 $160.00 $180.00 $200.00
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Graph 2.3 – Net Revenue by Issuer (2019-2023) 48
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$0 $100 $200 $300 $400 $500 $600
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Axis Title
Market Cap
PE
Graph 2.4 – Market Cap and PE Ratio by Issuer (2023) 49 Note: 2022 PE used for China Construction Bank, Agricultural Bank of China, and Bank of Communications
50 Federal Reserve Board Publication
48 Company 10ks 49 Company 10ks
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